Working in PR

Working in PR

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Interview with a PR Professional by Thomas Checkley, Design Enterprise Studio Member, March 2021 Hello, my name is Tom Checkley and I am currently in the Design Enterprise Studio at UWE. For my blog entry I have interviewed Victoria Archer, a professional in marketing and PR. Before we start, I’d like to share something that I found really interesting, Victoria currently lives in Florida, USA but still works for a Brighton-based agency. This change of work style is something that’s becoming more prominent in the digital industry, especially since the Covid-19 pandemic. What is your name and job title? "Hi, I’m Victoria Archer and I am an accounts director at Cobb PR. We are a PR agency based on the south coast in Eastbourne and work in partnership with our sister agency, Cobb Digital which predominantly focuses on digital marketing. My role sits in the middle of both to help integrate all our marketing campaigns." What does the company do as a whole? "I think from...
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Design Processes

Design Processes

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The Creative Ideation Process vs Client Requirements by Alex Hopkins, Design Enterprise Studio Member , Feb 2021Throughout any project, creative ideation and client requirements are entangled and often totally dependent on one another. And, in an industry filled with creative individuals where they dream of coming up with sensational new ideas, the last thing they want is the feeling of being constricted with client requirements.I’m Alex Hopkins, a junior creative with a background in code and design. In this blog I want to provide some insights and my own experience with the unseen battle that takes place between ideation and the client requirements from the perspective of an emerging designer in the creative industry. My Experience Now, I would like to start by saying that every project is different and what worked for me might not work for another project. Though, I’m sure a few of you have had an experience with a client being not particularly specific about what is expected to...
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Clients for 2020

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Client Organisations for 2020/2021 After many months of ideation, planning and meetings with organisations and interested parties, the Design Enterprise Studio at UWE Bristol is  ready to launch. We are excited to announce the list of our first collaborators:Artstation  artstation.org.ukKarolina Ptaszkowska (via Bricks Bristol) karolinaptaszkowska.comCerberus Security Laboratories cerberus-laboratories.comGestetner 140 gestetner140.comGordon Downie gordondownie.netIC Visual Lab icvl.co.ukLifeskills lifeskills-bristol.org.ukRolls Royce www.rolls-royce.comThinkfully thinkfully.coTumaini Children's Charity tumainichildrenscharity.orgTV Production Partnership Ltd tvpp.tvUWE Digital Media uwedigitalmedia.comThe briefs include a variety of design challenges for our studio residents, ranging from web design to artistic collaborations, user research to social media strategies,  video production to business communication, and mobile app design to software development.We very much look forward to setting out on exciting journey together! ...
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