Emotion Design

Three ways to evoke emotion through your web site design by Jess Kent-Woolsey, Design Enterprise Studio Member, March 2022Emotions play an important role in our experiences. They paint our realities, guide decision making and draw attention. This also applies in the digital world when we design user experiences. How on earth can a digital screen provoke emotion, I hear you ask? That’s a valid question.A good way to look at this is to divide the emotional experience into three parts: Usable, desirable and useful. Usable refers to the functionality, or usability, of the experience such as the navigation and information architecture. Desirable refers to the aesthetic elements that appeal to our visual and auditory senses, such as the interface, interaction and visual design. Useful means the experience satisfied a particular need and could do so again. A harmony of all three components can make the experience stand out from competitors and persuade users into becoming long-term customers. Image source: Hong Yoon Jung Elicit...
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Design Ethics

Design Ethics

A Response to 'Dear Designer: Bad Work Is Always Your Fault' by Grainne O'Flaherty, Design Enterprise Studio Member, March 2021 Ethics is not something new to consider in regard to design, however, with the growth of the digital design industry ethical consideration has become not only more complex in regard to legislation, but more insidious and dangerous for the low level designer attempting to traverse a legal minefield while supporting themselves and their family. Mike Monteiro’s article “Dear Designer: Bad Work Is Always Your Fault”, published on June 26th, 2019, answers a user submitted question; “I work at a large company. Decisions are made way above my pay grade. I’m able to influence small things, but not the larger picture, even when I know decisions, we’re making are unethical — such as using what I know to be a dark pattern to keep our users from unsubscribing. I certainly don’t want to get fired. If the decision is coming down from management, can...
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Design for Good

Design for Good

Designing for Good – 5 reasons to volunteer your skills by Oliver Ley, Design Enterprise Studio Member, March 2021Volunteering your skills is amazing! It can be the strongest building blocks for personal growth. This is how volunteering kick-started my Digital Media creative career!I’m rapidly coming closer to collecting my degree, ‘real life’ becomes full time and I’ve been reflecting a lot on what’s most important to me (as we all have in this pandemic). For me I’ve been doing some soul searching in terms of where my next steps are going to take my life. I needed to understand what makes me tick? What wakes me up in the morning? What has got me to where I am today? I’ve recognised that volunteering has become an integral part of my life affecting nearly all parts of my life from professional to personal.Everyone’s different, so this isn’t a life hack that works for all! It’s simply me sharing my personal experience, parts...
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Design Processes

Design Processes

The Creative Ideation Process vs Client Requirements by Alex Hopkins, Design Enterprise Studio Member , Feb 2021Throughout any project, creative ideation and client requirements are entangled and often totally dependent on one another. And, in an industry filled with creative individuals where they dream of coming up with sensational new ideas, the last thing they want is the feeling of being constricted with client requirements.I’m Alex Hopkins, a junior creative with a background in code and design. In this blog I want to provide some insights and my own experience with the unseen battle that takes place between ideation and the client requirements from the perspective of an emerging designer in the creative industry. My Experience Now, I would like to start by saying that every project is different and what worked for me might not work for another project. Though, I’m sure a few of you have had an experience with a client being not particularly specific about what is expected to...
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Digital Drawing

Digital Drawing

Drawing tablets and applications for different users of digital drawing by Cheuk Man Chung, Joyce, Design Studio Member, Feb 2021A lot of people like to draw and paint. Since access to technology is getting very wide spread in our societies, most people have thought about trying to do digital drawing. However, it is very hard to use a mouse to do digital drawing all the time. And a lot of beginners of digital drawing can easily have the misconcept that drawing tablets are very expensive or that if they are cheap, they will not last long or the functions are useless.From my perspective, there are mainly three types of users who would want advice on buying drawing tablets:Beginners who just want to try digital drawing, they are just doing that for fun. They like drawing but they may not spend a lot of time drawing.Academic users: students on courses that require them to have drawing tablets for learning.Professionals: this kind of...
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